28 Oct Join us for Small Business Saturday on November 25
Merchants in downtown Lewiston invite the community to “Shop Small” for Small Business Saturday. Community members will receive a raffle ticket for every $25 they spend in participating businesses on Saturday, November 25. The raffle tickets from all participating businesses will be combined and raffle winners drawn on Monday, November 27. Raffle winners will receive a gift certificate of between $25 and $100 to one of the businesses who participated in the Small Business Saturday promotion.
For example, a customer spending $100 at a participating business like Sylvan Furniture or Hallmark Picture Gallery would receive four raffle tickets. The raffle tickets will be collected by BDL on Monday, November 28. BDL will draw raffle tickets and the customer could win a $25-100 gift card to another participating business like Main Street Grill or Jollymore’s: A Dining Experience.
“Small businesses are an important part of our local economy,” notes Courtney Kramer, Executive Director of Beautiful Downtown Lewiston. “Sixty-one percent of every dollar spent in a small business stays in the local community, by paying staff, sourcing materials from other small businesses and paying local taxes and fees.”Small Business Saturday was created by American Express in 2010 to encourage people to support small, locally owned businesses. The promotion, held annually on the Saturday after Thanksgiving, has grown to nearly 95 million participants across the United States in 2015 and created an estimated $14.5 billion dollars in economic productivity in 2014.
Kramer also pointed out that local businesses support their communities year-round by donating to charitable causes. “The Diamond Shop contributes to over 400 fundraisers per year. I think about that every time I come across Memorial Bridge and see their logo on the back of the baseball field in North Lewiston. Our community should support local businesses because local businesses support our community.”
The Small Business Saturday promotion is an opportunity to draw community members into downtown businesses that they may not initially consider as a source of holiday gifts. “Blue Lantern Coffee House & Wine Bar has a fantastic collection of local wines for sale,” said Kramer. She also pointed out the gift shop at the Nez Perce County Historical Society & Museum as a great resource for gifts for those interested in local history.
BDL is coordinating the promotion as part of their mission to create a vital, inviting downtown district which promotes quality business, cultural and community growth. We’re indebted to KOZE, Pacific Empire Radio, IdaVend and Nelly Broadcasting networks for matching our radio advertising buys with $1 for every $1 BDL spends. The Lewiston Tribune also generously matched our newsprint advertising purchases.